1) What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations?
It was surprising to read about the different types of innovation. I know innovation can come in many different forms, but I was not aware that there were names and and real structure to the different types. Each type of innovation can affect the business in different ways while also affecting the businesses around them.
2) Identify at least one part of the reading that was confusing to you.
I was slightly confused by how companies or outsiders would distinguish the difference between a great and innovative business plan and an innovation plan. New companies are always innovating to get ahead so what separates the two?
3) If you were able to ask two questions to the author, what would you ask? Why?
How would large companies know whether to make a new innovation strategy or just change their business plan if things need to progress?
What types of innovation plans are most used by small service based companies that provide basic services?
4) Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?
Nothing in this reading seemed to stand out as wrong. The author made clear points and made the section easy to understand.
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